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Timeless Beauty – An overview of Fashion Influencer- Diana Chipar

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Diana Chipar

Dubai, the land of unlimited possibilities is making its name in the fashion industry too. Some of the big brands are now focused on Emirati market. Dubai’s landscape and architectural beauty make this city one of the most sought after destination for fashion influencers.

Diana Chipar, 33, is considered as one of the most successful female influencer based in Dubai. In 2007 when she came to Dubai, she was just 20, and started her career as a beauty/makeup consultant. Her makeup and fashion sense attracted a known designer from Italy who brought her into the fashion modelling.

Diana’s humble beginning as a makeup consultant and then her blazing the ramps as a model stylist made her an influential fashion personality. Her working with some of the biggest brands in the business, Diana truly has walked the path that every upcoming influencer aspires.

She walked some of the biggest runways across the world including Cavali, Furne Amato, Essa Walla, MAC, Make Up Forever, etc. This made her a top choice for TV commercials. Recently, Diana also did some fashion scenes for TV commercials and video clips done for celebrities like RamyAyach and DouniaBatma. Dianais expecting her appearances for other major fashion brands.

Diana now, as a blogger and a social media influencer, has earned the trust of brandslike likeBanana Republic, Pinko, Bulgari, Poca and Poca, etc.

“Fashion and beauty has been my passion since I remember myself. Working as a model for 10 years helped me develop a strong sense of fashion. Being surrounded by brilliant and talented designers and make up artists, photographers opened so many doors for me to evolve into a Wardrobe/ Celebrity Stylist. While working I loved posting my work on Instagram as mood board.  Being an influencer came naturally and organically over time. People liked the sense of style I used to dress my models and celebrities in so it was an easy transition for me.” Says Diana.

Timeless beauty and social media


Diana is very much focused as she goes along. “I think timeless beauty is not only about fashion, it’s not even about trend. I think a lot of that has as much to do with what people are from the inside and what they do.On the other hand, social media is like another job and I think that’s a lot of pressure, especially for many younger girls… you’re changing and it’s easier to make mistakes and, unfortunately, now, the whole world can see you. In my case, I am the only person who is managing the account, photography, editing and posting part.” Says Diana.

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