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Creative Challenges in Organic Food Packaging

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Creative Challenges in Organic Food Packaging

The rise in the demand for organic food is a sign of rising health and environmental consciousness amongst consumers who are eager to remove chemicals from their food and want to do their bit for the environment. When you are catering to health and environmentally conscious consumers, you have to make sure that along with the food, the packaging is also chemical-free and sustainable. However, when it comes to organic food packaging, manufacturers face a lot of challenges.

Compete With Established Conventional Food Market

The developing organic food market has to compete with the already established conventional food market. Not only is the conventional food market huge, but conventional food products are also much cheaper than organic food. Therefore, to create a space in this highly competitive food market, the organic food market has to come up with creative food packaging. For example, you can use standy pouch, which is also called stand up pouch, with eye-catching graphics to ensure that your products stand out from the other products. The packaging is an effective marketing tool and when rightly used, it can establish a brand in no time. Manufacturers of organic food have to make sure that their packaging is unique, convenient to use, and has eye-catching graphics on the surface.

Cater to a Niche Market

Organic food caters to a niche market, where the consumers have a high level of awareness about the need to eat a chemical-free diet and to protect the environment from harmful chemicals and human activities. In other words, organic food producers not only have to ensure that their food is pesticide and chemical-free but also have to ensure that their packaging is also chemical-free and environmentally sustainable. Thankfully today there are many environmentally friendly packaging options available like,

  • Paper
  • Flexible Packaging
  • Wood
  • Metal
  • Reusable Flexible Packaging
  • Cardboard
  • BPA Free Containers

Growing consumer concern about the presence of chemicals in food and the use of hazardous materials in the food supply chain led to the improvement in the packaging options. The banning of Bisphenol A (BPA) in containers and the advent of flexible packaging, eco-friendly printing inks, and other environmentally friendly technology in packaging are good for the organic food industry. Now manufacturers can promise their customers chemically free organic food and sustainable packaging. Take the example of flexible packaging.

  • It is cheaper to manufacture as compared to other plastic and conventional packaging because it requires fewer raw materials.
  • It is very lightweight, so it is cheaper to transport and store. With flexible packaging, organic food producers cut down on fuel costs and thereby cut down on their carbon footprints.
  • Flexible packaging is recyclable, reusable, and some are biodegradable. Moreover, less energy is spent on recycling flexible packaging than recycling conventional packaging. Here also the manufacturers are able to cut down on the carbon footprints of their businesses.

Organic Food Packaging Has to be About Transparency

Organic food is sold on the premises that it is chemical-free, healthy, high quality, and fresh. A big challenge before manufacturers is to convince the shoppers that their organic products are fresh, chemical-free and healthy so that they buy their products. So how do they convince the shoppers? The answer is in the packaging.

More and more manufacturers are using flexible packaging with transparent windows to package their organic food. The transparent window allows the customers to judge the quality and freshness of the product before buying it. Furthermore, these transparent windows in the packaging tell the customers that the manufacturer is transparent about the products. This transparency helps build trust and convey a message that they are dealing with a reputable brand.

Making Organic Food Cost-Effective

Organic food is more expensive than conventional food and this makes it very hard for organic food manufacturers to find their footing in the market. This is where cost-effective packaging can help the manufacturers to bring down the cost of organic food. When selecting packaging for their organic products, manufacturers have to make sure that they opt for packaging that offers protection, marketability, and affordability. Many manufacturers make the mistake of selecting very expensive packaging thinking that this will help their products compete with conventional food.

There is no doubt that expensive packaging is often eye-catching and may convince some consumers to buy your product. However, it will not help expand your brand in the long run. The fact is that not everyone can afford expensive organic food. The answer lies in flexible packaging, which is way cheaper than conventional packaging and can really bring down the price tag on many organic food items like, pulses, spices, sugar, etc. The cost of organic pulses packed in standy pouch is always less than the ones packed in glass, metal, or BPA free plastic containers.

Finding Packaging That Improves Shelf Life

Since organic foods are preservative-free, they have a shorter shelf life than conventional food products. So it is a challenge for organic food producers to find packaging that improves the shelf life of their organic products. Thankfully, the latest innovations in packaging have greatly improved the shelf life of organic food and allow them to effectively compete against conventional food. One such latest innovation is the oxygen-absorption technology by Mitsubishi Gas Chemical America.

This latest technology, which is in resin form, is layered into a barrier film and is very effective in absorbing oxygen. This technology is so effective that it can bring down the oxygen level to 0.1 percent or less in sealed packaging. Packaging that uses this oxygen absorption technology can help double the shelf life of organic food items like, prepared meals, baked snacks, soups, and sauces. We know that oxidation causes molding and negatively affects the taste, color, and texture of the food. So by reducing the chance of oxidation, this latest technology helps improve the shelf life of organic food.

Keeping Organic Food Free from Contamination

Like the other conventional food items, organic food items also have to be protected from dust, moisture, insects, pests, oxygen, chemicals, fungal, and other physical contaminants. The added challenge with organic food items is that they are preservative and chemical-free, so they are more prone to contamination. However, effective and good packaging can solve this problem to a large extent. Flexible packaging with multiple barrier films is quite effective in preventing food from getting contaminated. Flexible packaging not only prevents oxidation, but is quite effective in preventing dust, moisture, and air from spoiling the packed organic food. If you go for other forms of packaging like glass containers, plastic containers, or paper bottles, you have to make sure that the packaging is effective against contamination.

Organic food is a growing market and with effective packaging solutions in the form of standy pouch, flexible pouch, transparent packaging, and a zipper pouch, this market is only going to expand. With the right packaging, manufacturers of organic food can make serious inroads into the conventional food market.

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A Few Things to Check Before Hiring an Electrician

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A Few Things to Check Before Hiring an Electrician

Hiring an Electrician

Many homeowners attempt to do home improvement projects themselves, and the results are often disappointing. However, trying to handle electrical work independently can lead to costly errors and injuries. Discover a few things to check before hiring an electrician to get the job done right and stay within the budget.

Proper Training

When looking for an electrician, the first thing to consider is whether they are properly trained. The electricians should attend a vocational school or other recognized institute to learn how to perform the work correctly. Discuss the training process to find the right team for the job.

Review Experience

Comparing electricians includes reviewing their relevant experience performing similar work. Homeowners should discuss the project scope with potential electricians and determine whether they have experience in that area. Also, ask for recommendations and referrals from previous satisfied customers.

Check Reviews

Once homeowners have a list of prospects, check online reviews to narrow down the possibilities based on customer experiences. Often, people discover more about an electrician or other service providers by reading reviews and talking to others. Also, discuss referrals with neighbors, co-workers, friends, and families to determine which services handled the work most efficiently.

Licensed and Insured

Verify your state’s requirement for license and insurance and then ensure the electrician is compliant to protect your most valuable asset. It is often tempting to hire an unlicensed or uninsured electrician to cut costs, but that often adds up to spending more money in the long run. Plus, you could be liable if an accident or injury occurs on your premises, adding even more to the costs.

Verify Credentials and Permits

The first step to verifying an electrician’s expertise is to inquire about licenses and insurance. The next step is to verify these credentials and permits to ensure they are valid and current. A quality electrician will immediately provide documentation for customers to verify.

Talk to Several Electricians

After comparing reviews and verifying credentials, consult with several electricians to find the right one for the project. While all of them might be qualified for the job, homeowners should find an electrician that understands their vision and wants to work with them every step of the way. Take notes during the interviews to review and determine the best candidate for the job.

Compare Costs

While qualifications are crucial to getting the job done correctly, homeowners must also stay within their budget to avoid financial stress associated with unexpected surprises. An electrician should provide a precise estimate and include everything to be done to complete the project for homeowners to plan for payment. The goal is to find a qualified electrician that provides all the services needed for the most competitive price. 

Look for Outstanding Customer Service

Finally, it helps to work with electricians dedicated to providing the highest level of customer service and that stand behind their work. Inquire about warranties and other guarantees to verify the project will be completed according to specifications. Then choose the electrician who communicates clearly and makes you feel comfortable about their skills.

Hiring an electrician is often critical to getting the job done right and avoiding additional costs related to injuries and errors. Use this checklist to find a qualified electrician that provides outstanding service within your budget.

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