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The most powerful news about finance

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The most powerful news about finance

Finance concept 

Finance is the area of ​​the economy that studies the functioning of the money and capital markets, the institutions Kreditus that operate in them, the policies for attracting resources, the value of money over time and the cost of capital. 

Types of Finance 

Depending on the area of ​​specialization within Finance, we can talk about three types: 

1- Public Finance 

Public Finance constitutes the economic activity of the public sector, with its particular and characteristic structure that coexists with the market economy, from which it obtains the resources and to which it provides a framework for action. 

It includes the assets, rents, and debts that form the assets and liabilities of the Nation and all other assets and rents whose administration corresponds to the National Power through the different institutions created by the state for that purpose. In order to perform its functions and face its public needs, the State must-have resources, and they are obtained through the different procedures legally established and prescribed in constitutional legal principles. 

Public finance establishes; study the needs; create resources; Income; Expenses, The state uses the necessary resources from its political management to develop financial activities through the exploitation and distribution of wealth to meet public needs (individual and collective). 

Create the appropriate platform in terms of education, health, social security, for the development of new sources of work, create their own technology, within the framework of a pluralistic and flexible decision-making system, which articulates different mechanisms for shaping the will collective Ensure greater social control over its management, improve the means and instruments that exist today of political and social representation and establish other ways of participation complementary to those of political representation, which strengthen, decentralize its power and transfer responsibilities and resources to state communities and local and finally improve their political structures. 

Develop concurrent action strategies and propel these actions aimed at protection, the development of citizen security, health, education, sports, culture, work, and finally, social welfare, so that the economy of the country can develop and lead it towards a prosperous future. Fiscal policy as an instrument of stabilization and adjustment; Heterodox and orthodox (traditional and non-traditional) public finance policies. 

2 – Business Finance 

They are those that focus on the monetary or investment decisions that companies make (identification of investment opportunities and analysis of their economic viability, usually, in terms of profitability) and on the tools and analysis used to make those decisions. 

The fundamental objective of business finance is to maximize the value of the company for its shareholders. 

3- Personal finances 

They are related to the ability to generate savings by individuals, as well as to obtain additional financial resources from, for example, financial institutions to cover their investment needs. In addition, they also include the investment decisions of the surplus of available financial resources. 

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    ปั้มไลค์

    January 27, 2020 at 7:11 pm

    Like!! I blog quite often and I genuinely thank you for your information. The article has truly peaked my interest.

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BUSINESS

Kareem Zoro talks about the opening of a new branch of his agency for social media “I am Dubai” in Saudi Arabia to be called “I am a Saudi”

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Kareem Zoro talks about the opening of a new branch of his agency for social media "I am Dubai" in Saudi Arabia to be called "I am a Saudi"

Kareem Mashad, widely known as Kareem Zoro on the Internet, is the content creator in Dubai. He was awarded the “influencer of the year” award from three different magazines. He owns a social media agency called “Anna Dubai” and is now ready to open a new branch in Saudi Arabia that will collaborate with the best luxury restaurants. Social media has made a real revolution today and has been the first career choice for everyone. It has given many influencers tremendous popularity. Our company will allow forms to reach a partnership with restaurants and in return, they will receive free meals and services to check up restaurants on Instagram.

The two important rules that Kareem feels are that each model must follow are that they should be linked to a popular design agency, and secondly, they should have a large number of followers and access to social media. The most important characteristic of this initiative is to give restaurants a definition and increase the popularity of influencers. Speaking about his company, Kareem said earlier, “With” I am Dubai “and” I am Saudi “, we are planning to enter the Middle East market by providing our best services and it is one of the most important and influential markets in the world.”

This company by Kareem will be one of its kind. To benefit from the services, the models can simply subscribe by following the Instagram page or “@ I .amdubai” or by “@ I .amsaudi”. With this new initiative, one thing is for sure, many influencers will get the right platform to reach a large audience. We hope that Kareem Zoro will be successful in this project and may bring more of these innovative approaches to branding on social media.

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BUSINESS

Finding out What Your Competitor Revenue & Spends on AdWords and Transactions

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Finding out What Your Competitor Revenue & Spends on AdWords and Transactions

Companies with a similar stock of goods tend to spend about the same amount on advertising and SEO. Did you know there is a way to find out how much your competitor earns and spends on their business on average?

By following the steps below, you can learn about another company’s spending habits and how business is going for them overall.

Step 1: Determine the amount of traffic they get.

Finding out the number of monthly visitors your competitor gets can be done by choosing a website you select randomly and plugging it into an online tool called Similar Web’s Chrome Extension, which looks up the traffic on a particular site. You can read more about the website on Similar Web. For the purposes of this example, we will check to see the traffic on sunglasses-shop.co.uk.

Since this store sells sunglasses, keep in mind that there will be seasonal peaks in the summer due to the nature of the product sold.

That said, the traffic on the site ranges from 521 000 in July to 156 000 in November. There is a bit of an increase in December which isn’t surprising given that this store also sells goggles. So on average, the site gets close to 339,000 visits per month. We’ll continue using this store as an example of continuity.

Step 2: Look at the sales performance

The next thing you will need to do is determine the number of sales your competitor has. This can be done by looking at the website’s sequential order numbers, which almost all e-commerce websites have.

  1. a) Place an order on the website. The order number generated reflects the number of orders has been made. For example, if the order number you get is 002345, that means your order is the 2345th sale on the website.
  2. b) After a week has gone by, place another order and note the order number again. So, if this time the order number you get is 2502, you can calculate how many sales were made per week on average by subtracting 2345 from 2502, which is 157.
  3. c) Once you have this number, you can determine how many orders were placed each month by multiplying 157 by 4 = 628.

Keep in mind that some orders are not processed completely. Some shoppers may not proceed to pay for items they have placed in their cart, and some items may be returned. There is no way of determining with certainty how many of these sales were not completed or returned, but the number usually does not exceed 10 percent of sales.

Ten percent of 157 is approximately 15 per week or 62 per month. Now that we know this number, we can subtract it from the monthly total and get an estimate of 566 orders per month. We have now determined that the website in question receives 566 orders per month and 339,000 visitors per month.

Step 3: Get a rough idea of your competitor’s income

You will need to determine how much your competitor sells their product for. In our example of sunglasses, we can guess that they cost an average of $150 each. So, 566 x $150 = $84,900. You can conclude that your competitor does roughly $84,900 worth of sales per month.

Step 4: Determine your competitor’s advertising budget

This part may take some time and patience to figure out, but it is fairly simple. To find out how much the company spends on AdWords each month enter the domain into Serpstat’s (or Ahrefs, Semrush) search bar. Then, proceed to “PPC Research” and click on “Keywords.” This will show all the keywords the domain you entered bids on.

 

Once you have this list, export it to a spreadsheet, preferably. You can choose either Excel or Google Spreadsheets.

When you have exported the list, you will see that there are many different columns. We won’t need them all. The ones we want to focus on are:

  • Position (written as “Pos”)
  • The number of queries
  • CPC (cost per click)

You can leave the columns with the domain if you would like. That way you will know which domain you are dealing with. When you delete the irrelevant columns, your sheet should look like this:

Now, to determine your competitor’s budget we will use the CTR. The position of the ad affects the CTR – the higher the position of the ad, the better the CTR will be, and vice versa. Using a CTR position table, we can determine the following:

Position CTR
1 0.035
2 0.010
3 0.007
4 0.005
5 0.004
6 0.004
7 0.003
8 0.002
9 0.002
10 0.002

 

You will need to add these numbers to your spreadsheet to be able to do the calculation. Count the budget for each keyword using this formula:

Budget = CPC* number of queries* CTR by position

Then, to find out what the total budget adds the budgets of all the keywords on your spreadsheet:

Now, we know that the budget for the domain in question was $13,000. This is approximately 13 percent of the website’s revenue. You can now compare your competitor’s numbers to you to see how your business measures up.

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BUSINESS

Meet Leo Frost, The Celebrity Jeweler Who Made NAV’s $48,000 Iced Out Pendant

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Meet Leo Frost, The Celebrity Jeweler Who Made NAV’s $48,000 Iced Out Pendant

Collaboration between creatives is not an unusual thing in the current digital age. People are more connected than ever before. Social media is a tool that most entrepreneurs are using to improve the prospects of their business. Leo Frost is one of those people who is actively using social media to showcase his work. He is perhaps the youngest jeweler in the game using his talent to forge a reputation for himself.

Leo Frost recently sold a 48k iced out pendant to Canadian rapper NAV. Who happens to be extremely popular in the U.S. thanks to numerous hits like Bad Habits. He believes in the power of connections, an ideology that brings the right people to his social circle.

“My friend Trav MBB who I’ve also made pieces for inviting me to the NAV concert in Houston. I pulled up and ended up meeting NAV, his manager Dayday and the rest of his people. The next thing you know I was working on his piece.” He went ahead to design custom jewelry that depicted NAV’s authentic aura. The custom piece was a NAV logo pendant made of 14k yellow gold vs diamond baguettes with diamond chains. A very captivating sight that attracts the gaze of many.

Leo Frost’s work ethic embodies professionalism, an aspect that most of his clients find to be charming. “I only make luxury jewelry for people who want quality, handmade crafted pieces. I only use the highest gold quality and diamonds in my work. It costs to frost for a reason.” He reiterates that not everyone can afford his products, but not everyone can afford a Gucci bag either.

NAV collaborated with Leo Frost to make a piece that meant a lot to him. Leo used his own swag to create a design that connected him with his client. It’s part of his image, something he wears every day. The jewelry masterpiece magnifies his personality and fans are loving it!

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