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EDUCATION

5 Trends you need to know about intelligent SEO

Umar Nisar

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5 Trends you need to know about intelligent SEO

There was a time when all you needed for SEO success was backlinking and placing keywords. While these two are still important functions of SEO, the field itself has evolved to encompass a lot more. I am a freelance SEO expert who works from home using my Spectrum Tv packages. Over recent years, and especially this year, I have felt keen changes in the field that businesses need to know. In this blog, I will attempt to list down some important changing trends in SEO

Changing SEO trends

Google has been gathering data for more than a decade, constantly refining its algorithm in the process. Now, compared to just a few years ago, a Google search is much more timely, accurate, and most importantly personalized. This means that SEO is no longer just about backlinks, keywords, metadata or content. SEO is now the practice of assuring a frictionless, seamless user experience. All this while delivering relevant information to the user at the right time. Last year, there were many significant changes in SEO, but to get into all of them will require much more words than we can accommodate in this blog. So, in the interest of easy reading, here are the 5 most important trends on a macro scale in SEO:

  1. Snippets everywhere
  2. Voice Search on the rise
  3. Mobile first
  4. Focus on user experience
  5. Optimization for intent

Without further ado, let’s dive right into them.

Snippets everywhere

Featured snippets are a feature on Google that is fast becoming very visible when displaying search results. In fact, it is estimated that a significant 30% of all searches on Google are answered instantly through featured snippets. SEO gurus term it the new #1 position, the ultimate SEO goal. Experts maintain that 10% of traffic from top pages on the results page is now being stolen away by snippets. A growing trend towards structured data and instant, accurate answers, means snippets will probably continue to steal away traffic. Snippets are even giving birth to a new form of online content in the form of Q&A content. This type of content is essentially a short answer in response to long-tailed keywords. A lot of attention from SEO experts also goes into making the format and structure of the content easy for Google to pull snippets. From an SEO perspective, featured snippets are an important new SEO objective.

Voice Search on the rise

One important fact to absorb this year is that 1 out of every 5 Google queries comes from voice search. This shouldn’t come as a surprise. After all, we now have new tech like Alexa and Google Home which are centered around voice commands. Google is particularly working hard on the adoption of voice-operated hardware. The main reason for the growing popularity of voice search is its ease of use compared to typing out searches manually. With Google Assistant for Android devices, the adoption of voice searches is aimed at the huge number of smartphone users. The accuracy of assistants like Google Assistant is continually improving, which means more and more people will be getting onboard. This means that it is important to have voice search as a key component of your SEO strategy. There needs to be more focus on long-tailed keywords and conversational syntax when creating content. Snippets are becoming popular as a result of an increased focus on voice search.

Mobile first

With Google’s shift towards its long-awaited mobile-first index, the focus on mobile responsive websites has considerably increased. Google now ranks pages based on the mobile version of those pages. Previously, Google’s evaluation of a specific website was based on the desktop version. With the growing trend of mobile searches (making up 60% of total searches), this system of ranking has become obsolete. This has prompted Google to start indexing sites by mobile pages, which are more likely to be accessed than desktop. This is perhaps the biggest algorithmic change by Google to date. In response to this, many SEO experts are concentrating on accelerated mobile-responsive pages and mobile optimizing. Everything from load time to design is optimized from the mobile user’s perspective.

Focus on user experience

Other than a growing demand for mobile, user search demands and expectations are also on the rise. Users are typically looking for instantaneous solutions, regardless of device type. Generally, a site that takes longer than 3 seconds to load loses approximately 40% of traffic. The difference a mere few seconds can make is crucial for any business. Beyond that, even if you have perfect load time but your site is not easily navigable, you will lose traffic. If your content is not readable, visitors will bounce. Google places a lot of importance on a seamless user experience, for all devices. Which brings us to our final point.

Optimization for intent The demand for search results is on the rise in terms of instant and relevant results. Google has incorporated AI into its algorithm to provide the right content at the right time against the right user intent. In short, the most relevant and personalized answer to a user’s query. One important example is keyword intent, which Google admits plays a big part in its ranking factors. Google, for example, prioritizes e-commerce content in response to buying content keywords. This is in response to the intent or goal of the searcher, i.e. buying. Conversely, keywords with a clear intent to find information will see a prioritization of credible media sites. Many SEO experts are now factoring in user intent behind queries to optimize experience and content on websites. This is why a search for Spectrum Phone (1-855-837-6837) area will take you to Spectrum Phone locator map and not to a reseller site.

EDUCATION

Abby the Pup Preschool Printables and Worksheets

Umar Nisar

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Abby the Pup Preschool Printables and Worksheets

Abby the Pup (www.abbythepup.com) is a new website that provides free preschool printables and worksheets to teachers and parents to help educate their children. There are over 1,000 pages of content that may be easily downloaded, printed and freely distributed. It is a charitable project that believes educating young children throughout the world is an important and worthy cause.

The Problem

There are thousands of websites that provide printables and worksheets for preschool children. Many of them are excellent. But most of them have limitations that are somewhat burdensome for users.

Many of the popular ones require you to register and charge fees for the content. Though the content is typically good, many people either cannot afford to or are unwilling to pay for it. Also, their marketing and outreach are focused on users who are willing to pay for services.

Other websites may provide free content, but they require users to register and login. Frequently, these sites are supported by advertising revenues. This is understandable, since they need the advertising revenues to support the cost of creating the content and operating the website. Unfortunately, these sites tend to be somewhat difficult to navigate, offer their content a page at a time, and have lots of ads. They are designed to maximize views and clicks.

There are hundreds of websites of organizations and businesses that offer limited free preschool content as a means to attract users to their website for another reason. They may be promoting a local preschool, selling educational materials or merchandise or providing information about their organization or business. These sites tend to have less content, and their website is really focused on promoting their organization or business.

And lastly, there are thousands of individuals, through their blogs and websites, who provide preschool content. It is a mix of fee or free. Typically, they are doing it in their spare time. These sites tend to have less content, and in many instances, are less polished than the professional ones.

What is Different about Abby the Pup?

Abby the Pup’s purpose is different than the other preschool printable and worksheet websites. Its mission is to help teachers and parents educate their children throughout the world as a charitable project. To do this, it was designed from the very beginning to be global, free and extremely easy to use.   

Free

All content is provided absolutely free. Anyone with access to the internet may download, print and freely distribute the content.

No Registration, No Login

The website requires no registration or login to access the content. We wanted people to feel comfortable using the site without providing any personal information. Our mission is to help as many teachers, parents and children throughout the world. So we do not want to add any barriers to use the website.

Safe and Commercial Free

The website is safe and commercial free. There are no fees or advertisements. It is funded by the generosity of people who want to educate and create a better world for our children.

Creative Commons Public Domain

All Abby the Pup content is under the Creative Commons Public Domain Dedication (CC0), which means that the content creators have given up their copyright and put their works into the worldwide public domain. CC0 allows re-users to distribute, remix, adapt, and build upon the material in any medium or format, with no conditions.

Extremely Easy to Use

The website has been designed to be extremely easy to use. There is 1 click access to all the content from the home page.

Fun and Interesting

The content is fun, colorful and interesting to encourage young children to learn. The feedback has been tremendous. Teachers and parents have commented that their children really enjoy learning from these printables and worksheets.

Teachers and Parents Choose

The website purposefully has a wide variety of content to explore and use. We really wanted to provide teachers and parents enough content to decide what works for their children. They know what is best for each individual child.

Global Outreach

The website is available to everyone globally. We are proud of our outreach to teachers, parents and children in developing countries. They typically have limited financial and educational resources, especially for preschoolers. So free, accessible and easy to use are important to them.

Social Good

Abby the Pup believes that quality preschool educational materials should be freely available to all children. Education helps lift children out of poverty, addresses social inequalities and provides a path to a better life. 

The Content

Abby the Pup has over 1,000 pages of free preschool printables and worksheets. The content is organized into four categories of PDF documents which may be easily downloaded, printed and shared:

Literature – Alphabet Identification, Alphabet Trace and Write, Alphabet Worksheets, Alphabet Activities, Match Letters, Sight Words, Word Recognition, Rhyming Words, Word Families, Missing Letters.

Math – Number Identification, Number Trace and Write, Number Worksheets, Number Activities, Match Numbers, Counting, Addition, Subtraction, Comparing, Ten Frame Cards, Patterns.

General Knowledge and Skills – Colors, Shapes, Color Cute Animals, Coloring for Fun, Tracing, Matching Worksheets, Matching Cards, Positions, Sizes, Dot to Dot, Cut and Paste, Draw in Frame, Puzzles and Mazes.

Classroom – Preschool Assessment, Awards, Calendar, Name Cards, Center Signs, Nursery Rhymes, Posters, The Week, Reward Cards, Science Activity Plans, Finger Puppets.

Please Visit and Share

Abby the Pup encourages the distribution and sharing of this content to help educate and improve the lives of young children all over the world.

Please visit www.abbythepup.com and share.

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EDUCATION

What is the Phonetic or Military Alphabet, how to learn, and how its work

Bobby Jansson

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What is the Phonetic or Military Alphabet, how to learn, and how its work

Learning the phonetic military alphabet is quite simple for anyone, just have a little willpower and willingness. The founders of the International Phonetic Association – AFI -, when they created the phonetic alphabet, thought of making a learning system accessible to many people. The interest in knowing how to pronounce the words of a certain language is the main point to start learning the international phonetic alphabet.

What is the phonetic alphabet (Military Alphabet)?

The phonetic alphabet is a set of codes, composed of symbols and letters, used everywhere in the world, so it is called international. Your goal is to know how to pronounce the words of any foreign language correctly. It can also be said that the phonetic alphabet is a system that phonetically represents written words. Therefore, to learn the international phonetic alphabet, it is enough to know which sound should be emitted in each symbol or letter. Those who do not remember having seen this alphabet can think of the letters and symbols, in square brackets, which appear right after the entries in the foreign language dictionaries. Precisely this set of symbols and letters, which seems to form a code, is the phonetic alphabet. Once you understand where this tool is used,

How to learn

As this alphabet uses letters that are known in the Portuguese language, the person who wants to use it will have to know how it sounds only from the other letters and symbols that they do not know. This information is, in general, found on the first pages of foreign language dictionaries, where an index will describe the sounds of each part of the code. In addition to the sound emitted by each letter, the phonetic alphabet makes use of symbols that define some characteristics of the word, such as intonation, for understand the military alphabet to use it will have to know just over 40 sounds, including to this number those of the Portuguese language that they should already know. In reality, the international phonetic alphabet has 107 symbols and letters to define all the sounds of the existing languages. However, in general, dictionaries use only 44 of them to make the necessary combinations. In addition, this tool has mostly symbols from the Roman alphabet or from a language originating from it. There are also, to a lesser extent, letters of the Greek alphabet and other symbols that do not necessarily belong to an alphabet. Although anyone is able to learn and use the international phonetic alphabet, for some professionals their knowledge is essential, as is the case of those who work in the areas of linguistics, speech therapy, translation and language teaching. Actors, singers and students of foreign languages are not obliged to know the alphabet. However, they can make great use of it, when they come into contact with new languages they are familiar with and, especially, if they have to pronounce words of that previously unknown language.

Creation

The phonetic alphabet appeared in Paris, in 1886 when teachers from the country and England came together in a movement that sought to facilitate the learning of foreign languages for students of regular education. For them, this knowledge would mainly make students speak other languages more naturally and would also help students who were taking their first steps in the knowledge of a new language. To this end, the group developed the phonetic alphabet. After a few years, these teachers, pioneers in the development of the phonetic alphabet, formalized their group, founding the International Phonetic Association – AFI. The entity has, until today, a series of activities and studies that it promotes. However, the phonetic alphabet is its greatest asset. Sometimes, in the history of AFI, there were revisions of the phonetic alphabet, which added or subtracted symbols and letters, always with the objective of improving the tool, and in 2005 the last revision took place. In fact, at the beginning of the work of this group of French and English teachers, there was not just one alphabet, but one for each language. In a short time, linguists realized that a uniform alphabet would be much more efficient and, thus, develop a single alphabet for all languages.

The History of the Military Alphabet

The history of the military phonetic alphabet is intertwined with the history of the first spelling alphabets, in reality, the latter seem to have their origin in the first. Experts on the subject say that, before the Second World War, there was no common phonetic alphabet for civil use, that is, only the military alphabet existed.. However, at that time, each service, such as the army, navy and aeronautics, had its own phonetic alphabet. As you can imagine, this lack of standardization caused great problems, due to the confusion that occurred when the groups communicated with each other, allied to this were the problems of interference and noise in the transmission of messages. In 1941, however, when the United States entered the war, the military realized the urgency of creating a standardized military phonetic alphabet, so that all groups could communicate with their allies in order to be successful in their goal . Even this first military alphabet, although not yet ideal, was very useful for military communications. Among some problems of this alphabet, were the difficulties of understanding several letters.

Consolidation

Parallel to this, ICAO – International Commercial Aviation Organization, which also needed a phonetic alphabet to supply its need for communication for the emerging aeronautical industry, managed to create its own phonetic alphabet. In this way, the phonetic alphabet that today is used by many civilians, but mainly by the military services, was created by ICAO and, later, adapted by ITU – International Telecommunications Organization -, responsible for the international regulations of Radiocommunications.  Since its creation and consolidation, therefore, this alphabet has been used on numerous occasions and is an essential tool for the success of today’s military and civilian transmissions. To get an idea of its importance, it is worth noting that even the communications made in FM – Modulated Frequency -, in which the audio quality is usually much superior to the others, the use of the phonetic alphabet is necessary for a better understanding of the message transmissions.

How it works

The operation of the phonetic alphabet, however, is quite simple, since it is based on words that refer to each letter of the alphabet. Thus, at the time of transmission, instead of the person responsible speaking a letter, he says the word that is attributed to the letter. The only difficulty was to find the best words to be used, as they cannot have similar sounds so that they do not confuse the recipient of the message. The military phonetic alphabet is also what is called the radiotelephone or spelling alphabet. In addition, the words he uses are practically the same as in NATO’s phonetic alphabet, which is currently the most used among all spelling alphabets. However, the numbers of the military alphabet are said in English, and some of the sounds of the numbers have similarities that can confuse, there is a need to choose ways that eliminate ambiguity. A very clear example is in relation to numbers 5 and 9, which in English are “five” and “nine”. Thus, in the military alphabet, 9 received a variation, being pronounced “niner”. The same also occurs with some letters, such as “m” and “n”. For this reason, for “m” we have the word “mike” and for “n” the word “november”. For numbers, the alphabet gives a sequence of words, the pronunciation of which is as follows: 1 – wun, 2 – too, 3 – tree, 4 – fower, 5 – fife, 6 – six, 7 – seven, 8 – ait, 9 – niner and 0 – zero. like “m” and “n”. For this reason, for “m” we have the word “mike” and for “n” the word “november”. For numbers, the alphabet gives a sequence of words, the pronunciation of which is as follows: 1 – wun, 2 – too, 3 – tree, 4 – fower, 5 – fife, 6 – six, 7 – seven, 8 – ait, 9 – niner and 0 – zero. like “m” and “n”. For this reason, for “m” we have the word “mike” and for “n” the word “november”. For numbers, the alphabet gives a sequence of words, the pronunciation of which is as follows: 1 – wun, 2 – too, 3 – tree, 4 – fower, 5 – fife, 6 – six, 7 – seven, 8 – ait, 9 – niner and 0 – zero.

When to use

Despite having its origin in the military services and, even today, it continues to be of normal use by the armed forces, nothing prevents anyone from using the phonetic alphabet when they think it necessary. Just like a telegram, the spelling alphabet will be useful when someone needs to send a short message, since the letters are not spelled, but the words are spelled. In a normal telephone conversation, the use of this alphabet can be totally useless. However, in a distress call, for example, it can save lives.

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EDUCATION

Working of astrology and how it is right and wrong at the same time

Umar Nisar

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Working of astrology and how it is right and wrong at the same time

The development of astrology and the importance in the field of predictions for success so not need an elongated elaboration. The study of astrology has been subjected to scepticism for the matter of perfection and accuracy. People often become curious to explore, does astrology predict things with correct accuracy? Is it just a fallacy or true? For their suspicions, all we could say, it does work but never without the endeavour towards the goal.

What exactly astrology does?

Astrology is a study that prognosticates the future possibilities of any individual based on its zodiac sign and the positioning of planetary forces in the Kundli. If you retrocede to any past to investigate, this prediction with the movements of planetary forces has some history from time immemorial. Starting from Ramayana to Mahabharata, this has been a prominent part of mythology. Therefore, study and its practice have perpetuated from all those days because it had a significant relevance by the time.

Working pattern of astrology: astrology works like science and artworks. It is a beautiful amalgamation of prevalent facts and researches. As it is clear, research is a persistent process. It has no ending and every turnaround in research is a fact to reckon. Astrology is research that gives valid outcomes at times. Most of the times some of the best astrologers in Lucknow are apt and sometimes it is just a warning for the concerned individual to get ready with the remedies.

Astrology-Right or wrong

The one thing that makes everyone mad hounds everyone is whether the prediction made by astrology is right or wrong? Firstly, it is never wrong as the world would not have accepted astrology as a study if it is a superfluous phenomenon. It is about believing and perceiving things from the perspective. Every time prediction goes correct and at the same time it does not turn out to be true. But we have a reason for that. Let us explain another approach.

Luck or fortune is like a bank locker. There should be two different keys, one in the responsibility of the authority and the second one is at the customer, both must be mutually present to open the locker. So for fortune, we have two different keys. One is the technique and another one is karma. What we used to perform is the karma and what famous astrologer in Varanasi knows is the technique. We always used to do stuff but we are not aware of the correct approach to success. This mantra is hidden and could be easily opened by astrology. It could help anyone to get the best in the future.

In the end, we could only say that the study of astrology is a constant procedure towards positivity. It does not influence people to refrain from hard work or to ask it to implement ideas of smart work.

Here is the lovely truth to hold our heart: on the day anyone was born, the star patterns overhead was truly exceptional, and all those eight planets including the moon and the sun would never occupy the same placement ever again.

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