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Maria de la Paz Barbirotto, resiliency, diversification business and a lot of positivity

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When you take life and fill it with resiliency, positive energy, and hardworking you’ll succeed. Maria de la Paz Barbirotto is an Italian entrepreneur whose story is receiving the attention of business and entrepreneurial media for its unique philosophy and social effect. Barbirotto started her first business years ago, in the arts and music industry, putting together a company that had a strong client-centered vision and an ethic value for the respect of artists’needs and creative time.

“The offer was so great that the demand was coming from all over the places and from all kinds of clients. Our problem became not being able to manage such a different variety of personalities, this brought working delay because our time was wasted by who didn’t respect the plans or the timelines, or who was expecting a service that wasn’t included in the contract.” The theory that the more that you give the more that the receiver expects it appears to be true.

Maria Barbirotto says, “I started to understand that with this business model we weren’t able to skim our potential customers by how immature and problematic or ready to collaborate in an empathic atmosphere they were”. That’s when Barbirotto started to study different business models and put human relations and close interactions in the first place. “I received multiple attacks in a specific moment of my life that I needed to slow down with my business
and interrupt several agreements.

The malice and misunderstanding of a few people just kind of enlightened me.” Maria de la Paz Barbirotto decided then to put together a business model that is blinking an eye to a niche target keeping the client-centered vision, concentrating investment, and return under two words: nomadic and diverse.
After 10 years of experience, Barbirotto starts her adventure as a diversification entrepreneur.

“Everybody is so focused on being something on their social media, painting themselves as supportive and ethically correct but I needed to feel that change on my skin. I want to redeem the mistakes I made in the past through the lessons I learned.” The diversification theory maintains a human-centered vision and distributes Maria Barbirotto’s businesses in multiple activities that put human relations and a human-sized concept as their main feature.

Small businesses allow the entrepreneur to concentrate more energies into giving without losing, but actually gaining, in terms of serenity and mental stability. “This world runs fast, everybody’s competing for a spot in the first place. I want to go slow, I want to reconnect with our earth and its values, distributing my energies in small and human-sized activities that actually bring positive vibes and adds in terms of value to the field I’m operating in.”

Besides managing the international Dj and producer of bass music BEGGEI, Maria is the owner of an important promotional and communication agency that works for emerging artists with the intention of educating on a human and professional side new nomadic business professionals, in addition to the PR services they offer to a niche of selected artists.

In her diverse portfolio, we can find art, music, kitchen, language, writing. All the diversification is held together by the same concept of human-sized business, straight connection with the reality, and a journey back to the roots of our being on this Earth. “I don’t want to disconnect from the real world, I need to feel that what I’m doing is valuable, working on managing different activities in different fields makes me exercise my brain to maintain a solid and simple attachment to what I can add to this world. Business is just how I express myself to communicate the values and share the skills that I have”.

A midway road between business management and philosophy, Maria de la Paz entrepreneurial vision it could definitely be an inspiration to navigate new exceptional and alternative ways to large-scale business without disconnecting from the world and the human-sized concept

Mark Binelli

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