Business

How to Use Outlook Email Analytics and Tools For Your Campaigns

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Email marketing is one of the most effective mediums for reaching and converting your target audience to customers. The best email campaigns enjoy a return on investment of $42 for every dollar spent on email content in the US. You’re doing your brand a disservice if you’re not leveraging the best email tools to maximize the effects of your email marketing plans.

Outlook email analytics will give you the data and answers to alter your marketing plan and gain new customers. The challenge is knowing which tools to use and how to implement them with your existing systems.

Luckily, you’ve uncovered this illuminating guide to the best tools for your brand’s future email campaigns. Continue reading to find the email tools and metrics you should use to build a robust marketing strategy today!

EmailAnalytics

If you’re building an email marketing campaign, put it on hold until you’ve invested in EmailAnalytics. It’s an email tool compatible with Gmail and Outlook to help you chart the progress of your email marketing. This helpful tool provides a simple dashboard for critical metrics for your brand’s marketing strategy.

It’s the best way to look at email response time, top senders, and the busiest days and times of the week. Consider using this email tool to measure metrics and alter your marketing plans. It’s perfect for combining with other tools, and you can find more details here.

Boomerang

Boomerang is another essential tool to invest in when using your marketing budget to develop an email marketing campaign. It’s a productivity tool that helps you get the most from your email campaigns. One of the best features of Boomerang is the ability to assess the likelihood of a response from the recipient.

You can also track email opens and receive notifications. As a manager, you can also use Boomerang to schedule meetings for your team or workforce. It’s one of the best email marketing tools for your brand’s growth.

SalesHandy

SalesHandy is a comprehensive sales and marketing tool for your brand. It’s designed to work with Outlook, and you’ll enjoy real-time tracking of your emails. You’ll know when your target audience opens the marketing emails you’ve sent.

It’s also one of the best Outlook email analytics programs to track statistics and data from your accounts. You’ll get data about the average response time, response ratio, and open rates.

Yesware

Yesware is optimized for Outlook email analytics and is one of the most robust programs to use when starting a marketing campaign. It aids you with generating sales and collecting data about your marketing methods. Use this program to create targeted email marketing campaigns and content for your target audience.

Use These Outlook Email Analytics Programs Today

The best Outlook email analytics tools will help you measure the success of your email campaigns. You’ll create compelling content to draw your audience in with ease.

Yesware is one of the best email tools to track your success and create persuasive marketing emails. Boomerang is another excellent option, with features providing the likelihood of the recipient opening and taking action from your email.

Learning to leverage technology for your brand is critical for a sustainable future. Check out more of our Business and Tech blog content for illuminating guides and valuable tips today!

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