What is it Like Partnering with an SEO Agency for Your Business Growth?

It is reasonable to question what it is like to partner with SEO agencies if you have never done so before. So, what are your company’s and team’s expectations?

Things like how frequently the SEO agency will demand your feedback and the things needed to begin with are among the most common queries.

When partnering with an SEO provider, you may expect the following several things discussed below.

Formal orientation

You can anticipate a formal orientation with your staff of SEO experts once you engage with an SEO provider. Although, the procedure differs depending on the SEO companies.

You will be introduced to and teamed with an exceptional account manager, ensuring that a recognisable face always handles your SEO campaign.

This orientation gives your team the opportunity to do the following:

• Explain your company’s online marketing objectives.
• Highlight important details about your company, goods, and brand.
• Find out what your SEO strategy’s next steps will be.
• Take a look at your account manager.

In relation, make critical questions and ask your account manager before your first meeting. You should also make a list for the account manager of must-read business materials, such as your brand standards.

Strategy and audit summary

Partnering with an SEO company is not the only common thing.

Your SEO audit’s findings, as well as your SEO approach, provide an excellent roadmap for your team, even if the account manager might highlight each of these subjects on different calls or meetings.

It is also a great moment to ask questions because that is part of the process. An ideal SEO company informs its customers. They should, at the very least, be able to do that.

Hence, make the most of your strategy and audit calls by asking questions about everything.

Regular check-ins

Plan regular check-ins with the dedicated manager after meeting with them and reviewing and approving your preferred SEO approach.

Depending on the service and strategy plan, you can talk to them weekly or monthly. In most circumstances, you should schedule check-ins for one hour.

Then, you will have more than enough time to discuss your concerns, review data, and discuss anything else with the manager. Your organisation can adopt a hands-off attitude to SEO outside of these meetings.

On the other hand, the account manager may need your involvement, approval, or guidance to carry your strategy ahead in some circumstances.

What do you need to do?

You will need to be more involved in your approach if your company likes to publish or add material to your website rather than having it done by an SEO agency. Decide early on the scale of the part you want to play in your strategy to get the most out of it.

You can also track the direct effects of your SEO based on your SEO provider. For example, some agencies provide access to their unique ROI-tracking platform and vital artificial intelligence (AI) technologies to all of their customers.

For instance, you can find a summary of the volume of calls and income generated across your website in your dashboard. It is an excellent tool for your staff and the decision-makers in your company.

Partnering with an SEO service provider is not an easy decision, especially if you are unaware of all the processes. But evaluating every potential agency you want to partner with is an essential move into finding the right one for your business.

Kenneth

Kenneth is a proud native of sydney, born and raised there. However, he pursued his education abroad and studied in Australia. Kenneth has worked as a journalist for almost a decade, making valuable contributions to prominent publications such as Yahoo News and The Verge. Currently, he serves as a journalist for The Hear Up, where he focuses on covering climate and science news. You can reach Kenneth at [email protected].