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What does a Digital Marketing Agency do?

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What does a Digital Marketing Agency do?

As we said in a previous article, digital marketing (whether by the way in Peru is not a career and only a specialization, diploma or master) is the application of traditional marketing strategies to digital media, ie all the techniques of the offline world are imitated and translated into a new world, the online world, characterized by important attributes: The first is that it is personalized, as it allows you to make a marketing tailored. Each Internet user receives or is suggested information about what they are interested in and what they have previously searched for or defined among their preferences. We give you exactly what you want and put it at your fingertips waiting for you to take it. In this way, it is easier to achieve a higher conversion rate (not necessarily a sale) in the online world than in the traditional world.

The other point is that it is massive. With very little money you can reach a lot of people through tools such as sponsored links, social networks or search engine marketing. Therefore, investments will be better defined and the conversion rate will also be higher. At this point, however, it is pointed out that the proposal, when reaching so many people, has to be effective and attractive. It will be worthless to reach so many people and be economic if the majority of potential users are going to reject it. Therefore, the risk margin is minimal and therefore the strategy must be comprehensive, functional and creative. The latter puts on the agenda the qualities that digital marketing must possess, concentrated in four points or 4F (flow, functionality, feedback, and loyalty).

Flow: the user must feel attracted by the interactivity generated by the site in order to capture the attention and not leave it on the first page.

Functionality: navigability has to be intuitive and easy for the user, here, usability takes on special relevance in this concept.

Feedback: there must be interactivity with the internaut to build a relationship with him. The perception it receives and the consequent reputation it achieves are the keys to gaining trust; to do so, it is necessary to be humble, empathetic, transparent and sincere.

Loyalty: once the relationship with the Internet user is established, it must be strengthened and continued over time.

In short, a digital strategy must include all the relevant spaces where the target interacts, seeking to influence opinions, improve the results of search engines, and analyze the information that these media provide to optimize the performance of the actions taken.

What does a digital marketing agency do?

creative staff digital marketing agency

The Creative Staff Team, Digital Marketing Agency

A digital agency is responsible for creating strategies, managing content, disseminating messages, listening and responding to users to improve the dissemination and perception of brands, publishing dynamic and entertaining digital content that achieves user participation. It is also in charge of aligning commercial objectives, creating content on digital platforms that generate interaction and conversation, thus creating a stimulus to foster an emotional bond between brand and users.

Because of all the functions explained, digital creative agencies always have experts and specialists in different areas, whether in programming, user experience, digital marketing, as well as designers, editors and even film and video makers, or animators. Otherwise, any proposal would be unfeasible for not having adequate human capital and trained not only in the academic aspect but also in that of experience. And this is very important because only trained agencies understand the high implications of digital marketing and new market trends as say agencia marketing digital.

For example, social network marketing will be more mobile. Today, social media marketing is expected to advance with the mobile phone revolution, not only in terms of optimizing portal pages and social media for mobile viewing but also in generating content and other real-time information specifically for mobile phone users. Digital marketing agencies today focus on creating and posting more content through their social networking channels, but also on creating real-time content that is relevant and highly useful to their target audiences.

Digital marketing agencies, on the other hand, also stand out for preparing content to be increasingly visual. They integrate into their texts graphic elements and images that are more effective in attracting the attention of target audiences.

Digital marketing agencies, on the other hand, also stand out for preparing content to be increasingly visual. They integrate into their texts graphic elements and images that are more effective in attracting the attention of objective audiences. They use more and more video advertising, as this is in itself a powerful element of network marketing to attract the attention of target audiences. They also underpin the value of brands by directing business relationships and user interest, such as contests, brand exposure, customer engagement levels, and business promotions.

Today, digital marketing is absolutely essential, as it faces the challenge of taking advantage of the universe of digital consumers we have become. The influence of the virtual world is so powerful, that we all communicate, buy, sell, learn, teach, search for products and services on the net, and if we are all on the net, connected and communicated, then it is clear: there must be companies and brands. At Staff Creativa we know this, which is why we make available to the market the experience and capacity of our work team, capable of inserting the name of your company at the top of the virtual ladder. We know how to do it. Give us the opportunity.

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11 Comments

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The most powerful news about finance

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The most powerful news about finance

Finance concept 

Finance is the area of ​​the economy that studies the functioning of the money and capital markets, the institutions Kreditus that operate in them, the policies for attracting resources, the value of money over time and the cost of capital. 

Types of Finance 

Depending on the area of ​​specialization within Finance, we can talk about three types: 

1- Public Finance 

Public Finance constitutes the economic activity of the public sector, with its particular and characteristic structure that coexists with the market economy, from which it obtains the resources and to which it provides a framework for action. 

It includes the assets, rents, and debts that form the assets and liabilities of the Nation and all other assets and rents whose administration corresponds to the National Power through the different institutions created by the state for that purpose. In order to perform its functions and face its public needs, the State must-have resources, and they are obtained through the different procedures legally established and prescribed in constitutional legal principles. 

Public finance establishes; study the needs; create resources; Income; Expenses, The state uses the necessary resources from its political management to develop financial activities through the exploitation and distribution of wealth to meet public needs (individual and collective). 

Create the appropriate platform in terms of education, health, social security, for the development of new sources of work, create their own technology, within the framework of a pluralistic and flexible decision-making system, which articulates different mechanisms for shaping the will collective Ensure greater social control over its management, improve the means and instruments that exist today of political and social representation and establish other ways of participation complementary to those of political representation, which strengthen, decentralize its power and transfer responsibilities and resources to state communities and local and finally improve their political structures. 

Develop concurrent action strategies and propel these actions aimed at protection, the development of citizen security, health, education, sports, culture, work, and finally, social welfare, so that the economy of the country can develop and lead it towards a prosperous future. Fiscal policy as an instrument of stabilization and adjustment; Heterodox and orthodox (traditional and non-traditional) public finance policies. 

2 – Business Finance 

They are those that focus on the monetary or investment decisions that companies make (identification of investment opportunities and analysis of their economic viability, usually, in terms of profitability) and on the tools and analysis used to make those decisions. 

The fundamental objective of business finance is to maximize the value of the company for its shareholders. 

3- Personal finances 

They are related to the ability to generate savings by individuals, as well as to obtain additional financial resources from, for example, financial institutions to cover their investment needs. In addition, they also include the investment decisions of the surplus of available financial resources. 

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Export From Israel

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Export From Israel

If you are considering diversification and expanding your client base beyond the borders of Israel, you should consider shipping from Israel to US as a viable strategy. Read on to learn about the top 10 exports from Israel, market share percentage, and the leading markets for your products. You can get an overview of current trends driving the export market and grab your share of the pie with the latest information on exports, a key driver of economic growth.

What Does Israel Export?

The latest statistical data reveals exports account for approximately 40% of GDP in Israel. Diamonds, pearls, and other precious stones and metals top the charts of exports from Israel.  Other than diamonds and precious metals, principle exports include electrical machinery and equipment, pharmaceuticals, optical, technical and medical apparatus, computers, sound and TV recorders, reproducers, and mechanical machinery and appliances, plastics, aircraft and spacecraft, mineral fuels (including oil), and organic chemicals.

The most valued goods exported from Israel were unmounted diamonds, accounting for 23.2% of total exports, followed by medication mixes, integrated circuits, and micro assemblies, aircraft parts, chemical industry products, and mobile phones.

Most Popular Export Categories in Israel

The top 10 exports in Israel accounted for 81.5% of the overall value of its global shipments with mineral fuels (including oil) being the fastest-growing product (59.5%). Miscellaneous chemical goods grabbed the second rank in terms of increasing export sales with a 17.6% gain. The rank of the third-fastest growing category was taken by Israeli electrical machinery and equipment (14.2%) while optical, technical or medical apparatus trailed behind with 13.8% increases.

The main export partners were the United States of America with 28% of total exports followed by Hong Kong (8%), Belgium, the United Kingdom, India, and China.

 

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Give a bedside table to your bedroom

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Give a bedside table to your bedroom

Do you need a new bedside table that fits your new bedroom furniture? Not sure how to choose the best bedside table for your bedroom? A bedside table is an important element in almost all bedrooms. After all, where do most of us drop our keys and everything else in our pockets at the end of the day? A nightstand provides storage and style to a bedroom, but how do you choose the right one? Here are some tips to help you choose the perfect bedside table for your bedroom.

Choose a bedside table

The first thing to think about when choosing a bedside table that fits with your bedroom is: what are your specific needs for using your bedside table bookshelf. Do you plan to use your bedside table only for storage? Do you need your bedside table to serve as a dressing table? Are you going to put things on your bedside table? Do you need drawers? These questions may seem unimportant now, but when you start visiting furniture stores and see a wide variety of different types of nightstands, you will find it helpful to know exactly what you need in a nightstand. So you won’t be overwhelmed by the many choices.

What style for your bedside table?

Another thing to consider when choosing the right nightstand for your bedroom knows what style of nightstand will suit the room. The answer to this question can be found in the general decor of your bedroom. What is the general theme of your room? You want to choose a bedside table that matches the theme of your room. For example, does your bedroom have a classic and traditional style? If this is the case, you can opt for a bedside table with a more traditional wooden finish such as cherry or mahogany. This type of bedside table easily fits into a traditional style. Or is your bedroom more modern and contemporary? If this is the case then you will want to go with a nightstand that will reflect that look. You don’t want a nightstand that overlooks the room. After all, a nightstand shouldn’t be the focal point of your bedroom. It is there primarily for storage, so it should blend in with the rest of your bedroom furniture. You want your bedroom furniture to look like a cohesive whole. It is therefore important to choose a bedside table that does not exceed.

The dimensions of the bedside table

Another thing to take into account when choosing your bedside table is its dimensions. How tall and wide is your bedside table? The best way to answer this question is to take action in your room. Measure where the bedside table will be placed to know exactly what size you will need before you go to choose it. And of course, the design of the bedside table is what will trigger your purchase.

A quality bedside table

One last thing you should do when choosing the perfect bedside table for your bedroom is to check its quality and sturdiness. A bedside table must be high-quality bedroom furniture. So it will have to last a very long time, so when you buy your bedside table, be sure to check its durability. If you take all of these things into consideration before you go to choose your bedside table, you will not only be able to find a truly great bedside table but above all that you will not regret it.

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