Also known as press wall or step and repeat wall, these banners are widely used for event photography. It comes printed with one repeating pattern so that the emblems and the brand logos remain visible in the photographs of the individuals, who are standing right in front of it. These banners are mostly like the common fixtures of the fashion events or the red carpets, or even the customized prints for the galas for giving that more celebrity-like feel.
Trying to add such kind of step and repeat with the name and logo of your business will work out pretty well for you. It will give you the cause to actually improve the look and feel of your business. You get the opportunity to actually get fame in people’s photo, mainly on social media accounts for years, and gain more customers with passing time.
Now for the materials:
These backdrops are mainly available in so ways. The most common one is the banner made out of fabric, vinyl, canvas, poster paper or the ones, which are added on any hard substrate like the foam core or plywood.
- Recently, these press walls have been made with greenery, which is also called green step and repeat.
- Each one of these types has its own sets of pros and cons.
- Fabric is noted to have less hotspot in the photography session as it gets to absorb flash rather than just reflecting it.
- Vinyl, on the other hand, remains heavier duty and will be brighter with some more vibrant images.
- The support structure is also going to vary on these banners, depending on the current size of the fabric or material.
- Then you have the standard trade show display frames, which are mostly used or can be hung from or even applied on the wall.
The costing you need to consider:
Much like with any other banner, you have to focus on the costing of these steps and repeat banners as well. For example, if you plan to purchase the smallest standard-sized banner of say around 8’ x 8’, you can easily expect to make a payment of around $98 and $500. The price of such items will be dictated mostly by the quality of the banner that you plan to choose along with the material of it.
- In terms of material, you have two major choices under fabric or vinyl. The most inexpensive one among the lot is vinyl and it will provide that glare from the camera flashes.
- Some manufacturers will prefer the matte vinyl option, which will further help to mitigate such issues.
- You can address the same glare issue which can be addressed through choice of ink and lighting.
- Vinyl can further crease and wrinkle, which will then give off more glare than usual.
Try to focus on these points if you are aiming for the best step and the repeat banners. The more you search; the better options you will come up with.
Saad Mushtaq was born and raised in the busy city of Abbottabad. As a journalist, Saad Mushtaq has contributed to many online publications including the PAK Today and the Huffing Post. In regards to academics, Saad Mushtaq earned a degree in business from the Abbottabad UST, Havelian. Saad Mushtaq follows the money and covers all aspects of emerging tech here at The Hear Up.Thanks
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Umar Nisar was born and raised in the busy city of Abbottabad. As a journalist, Umar Nisar has contributed to many online publications including PAK Today and the Huffing Post. In regards to academics, Umar Nisar earned a degree in business from the Abbottabad UST, Havelian. Umar Nisar follows the money and covers all aspects of emerging tech here at The Hear Up.