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Top 8 explainer videos used by businesses to tell their brand story

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Top 8 explainer videos used by businesses to tell their brand story

If you are struggling to beat your competitors, you must have thought of trying to use promotional video content to tell your brand story. 

You might also have heard that video content is gaining popularity because of various reasons.

  •   It’s easy to make animated videos and reach many people.
  •   YouTube gets more than 500 million views per day. 
  •   Explainer videos can tell your story quickly in a way that the viewers won’t forget.

If you want, your videos could be among those getting 500 million views per day.

Video products can increase conversion by 144%. Here is a roundup of explainer videos examples that helped some businesses to bring awareness of their brand and increase conversions.

You might want to take note of what helped them stand out.

Here we go. 

1. A landing page explainer animated video

Do you have a promotional campaign? A landing page could be the best place to promote your product. To make it fun, you could use an animated explainer video. 

Here is an example of a short landing page video. It starts with addressing the viewer’s problems and then shows how to solve them. 

It has also offered the product (PowToon) that can solve them. 

The video ends with a call to action. That means that any user who had such a problem would immediately take action and buy the product.

2.Thank you explainer video

Here’s yet another example of a simple animated explainer video that you can send to your audience.

If you are planning to thank your followers or wish them a happy holiday, this is a great format to emulate.

You can either use it on social media platforms and emails too.

3. Homepage explainer animated video

Use your website to explain what your business offers. This home page video explains what RealityNinja.com offers in their services. 

It’s short, clear, and less formal. From this animated video, you can already understand what you are going to experience when you use their services.

This is an excellent way of increasing conversions.

4. Unroll. Me Junk email explainer video

The unroll.me uses a funny and exciting explainer video to tell you more about cleaning junk email. This exciting video starts by showing some people who seem tired of too many unnecessary emails. 

The video also shows that cleaning the junk can be so easy using the app. It’s simple, short, and showcases real people who use it for the first time and successfully clear their email.

5.  The Shift explainer video

Storytelling can be a great skill in trying to sell something to your audience. That’s what the Shift successfully attempts to do using their animated explainer video. 

In this video, they managed to create stressful situations and characters. It’s something that everyone can relate to in life. 

While it is brief, they offer a solution as you come closer to the end of the video.

Their main point of focus is the story behind their product and how you can use it. 

6.  Paypal explainer video

Would you like to help your audience get started using your services or products? You can use an explainer video with imagery to tell what your company does. 

Paypal does a superb job in doing this using an explainer video. In the first 8 seconds, they describe what their company is all about. 

There’s a voice behind this video accompanied by words that tell you how to use Paypal and even link cards.

This is one of the most uncomplicated videos than anyone could use to create an account with them. By watching it, get to understand everything about them.

7.  Dollar shave club explainer video

People love someone who entertains them and keeps them engaged. Such videos on Facebook get many likes, comments, and shares. 

Dollar shave club uses humor in its explainer video to deliver their message. Below is an ideal example that helps them to develop their story.

 In this case, their target audience is men who shave often. They explain more about their product in a humorous and informative manner.

What makes people laugh most is the behind the scenes view at their offices.

8. Promotional explainer video

When you plan to launch a product, it can be hard to explain it in words only. An explainer video can help you tell more about it briefly. 

For example, you might be planning to have a webinar where you want people to sign up. Here is an excellent video that can inspire you. 

They have put features about their product and how you can benefit from them. Besides being brief, they have some sense of humor.

 You can use such videos on social networks and blogs and get many sign-ups.

Animated explainer videos are one of the easiest ways of reaching a broad audience within a short time. The best thing about video content is that they can show you the number of views you got. 

You need to choose the right animation company to make high quality animated explainer videos. Otherwise, you may end up creating boring low-quality explainer videos. These are just examples to give you ideas on how to create yours.

BUSINESS

Kolomoiskyi won the trial against Hontareva after she accused him of “bullying”

Umar Nisar

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Kolomoiskyi won the trial against Hontareva

Ukrainian billionaire Kolomoiskyi Ihor Valeriiovych won a court trial on the protection of honor and dignity against the former Chairwoman of the National Bank of Ukraine Valeriia Hontareva, who accused him of persecution, UNIAN news agency reported.

Hontareva at the end of August 2019 reported that she was hit by a car in London. Previously she had stated that Kolomoiskyi was threatening her.

In his turn the oligarch himself in an interview with the “Novoye Vremya” newspaper said that he was not going to kidnap Hontareva and that she was “telling tales”. In September of that year, Hontareva stated that unidentified persons had burned her daughter-in-law’s car in Kyiv and announced an attack on her family. After that, the ex-head of the National Bank accused the billionaire of “bullying”, and he sued her for that.

“Ihor Valeriiovych Kolomoiskyi’s lawsuit against Valeriia Oleksiivna Hontareva and “Gorshenin Kyiv Institute of Management” on the protection of honor, dignity and business reputation is to satisfy in full,” the agency quotes the text of the Shevchenkivsky District court’s decision.

The court also decided to invalidate the information distributed by Hontareva in her comments to the “Leviy Bereg” media in September 2019, in which she accused Kolomoiskyi of “bullying”.

The court also ruled to recover in Ihor Kolomoisky’s favor court fees in the amount of UAH 2,305.20 (US$83) from “Gorshenin Kyiv Institute of Management” and Valeriia Hontareva in equal shares.

The ex-governor of the National Bank in the autumn of 2018 left Ukraine and resides in London. On the night of September 17, 2019, Hontareva’s house was set on fire near Kyiv. The former governor of the NBU attributed that to two more incidents that occurred earlier, i.e. an accident in which she was hit by a car and arson of her daughter-in-law’s car in Kyiv.

 

 

 

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BUSINESS

Barbers shopping more online

Umar Nisar

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Barbers shopping

Due to the COVID-19 pandemic, barbershops in the UK were closed down for over 100 days. Salon suppliers and wholesalers were also shut down and we knew things were going to change in the industry when the final restrictions were lifted and barbers could finally return to work.

In order to reduce the risk of spreading the COVID-19 virus inside barbershops which are now starting to re-open, barbershops have adhered to national guidelines set by the government in order to maintain maximum protection against the virus, which includes all barbers wearing visors, frequent sanitising of customers, tools and screens of the premises as well as social distancing when possible inside the salons.

In an effort to reduce as much contact with the public as possible, we wanted to know if it was possible to pick up all of your salon stocks and requirements online and get them delivered to your door as opposed to taking unnecessary trips out to the local suppliers.

Barbers shopping
In this time, new online wholesale companies have began to emerge, a sign of the times perhaps, trade supply businesses seemingly operating smarter with much lower overheads to the traditional wholesale cash and carry supermarket model.

One of those new businesses we found is Finest Barbers, a new to UK market wholesale company adding value to barbershop owners who have taste for the finer things in life when it comes to barber products, set up by two brothers Scott and Stefan Michaels from Lancaster, Lancashire.

Stefan told us, “We set up Finest Barbers right in the middle of lockdown, as we could see that barbers and hairdressers were going to be shopping online for their hair products more than ever before, using their trade discount benefits to stock popular brands which they then sell on to their clients.

Ordinary people including barbers are already used to limiting the number of times they visit the supermarkets now, organizing online deliveries for their groceries, and barbers shopping for professional hair salon products is no different.

Some barbers have been shopping online for their hair products for years, it’s nothing new, but with what’s going on it’s definitely on the rise. It also appeals to those that prefer to spend their time making money in their shop instead of taking afternoons off to push a trolley around the local hair and beauty wholesalers. We offer free next day delivery straight to your barbershop door, so no need to even worry about the weather, or paying for parking.

We looked at the traditional cash and carry model and thought, we could do a better job online, with more exclusive service and more selective on products, specializing in an array of values specifically designed to help and add value to barbers in areas the competition don’t or can’t as they don’t have the resources, whilst keeping everything super easy and barber friendly.

We decided to make Finest Barbers trade specialists limited, exclusive, only stocking the finest products, for the finest barbers, and as the fight against the virus continues, we are still giving away the finest sanitizer sprays we could find on the market, free with orders.

Whilst this global business is growing, we want to plan to launch Finest Barbers in a whole host of countries by 2021”

Will you be shopping online the next time you need barbershop supplies?

Find out more about Finest Barbers at FinestBarbers.com

 

 

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BUSINESS

Top 10 Personalised Gift Ideas

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Top 10 Personalised Gift Ideas for Office Colleagues

Personalized Gift Ideas….payment not received from your client so articles links are removed…contact thehearup

Whether you like it or not, most of you spend more time with your colleagues in office; And your coworkers are like a second family to you.

There are many reasons that you can look for a gift for work colleagues; It could be a birthday celebration, or secret Santa, or giving farewell, or any special occasion. Here’s a great selection of personalized gifts for work colleagues that are guaranteed to bring a smile to their faces

Personalized Coffee Mug

If you have a coworker who just can’t function without a hot cup of coffee, let them enjoy their favorite hot drink from a personalized coffee mug. Coffee will lift their spirits and the mug will remind them of you every day.\

Personalized Notebook

If you have a co-worker who has a habit of forgetting things then gift him a notebook where he/she can pen down important notes. Personalize it with a quirky message which reminds them of you. A personal notebook is perfect for a gift to a coworker

Personalized Clock

Perfect for a coworker who always arrives late. This personalized watch is a great gift idea to let them know the exact time of the office. Personalize it with a funny message.

Personalized Desk Pad

Whether it is in the office, or on their way home, personalized desk pads are a great gift for any colleague. Be it any occasion or celebration, gift your colleague’s personalized desk pad.

Personalized USB Car Charger

A Personal Creation Special! Now your colleagues can keep their digital devices at full power while on a road trip or at the office. As a bonus, personalize the car charger with their favorite photo to remind them of you.

Personalized Coaster

A perfect place to keep their coffee or tea mugs so that they don’t spill it here and there. An ideal gift idea for your colleague.

Personalized Travel Set

What can be a better gift to present your colleague who loves to travel? Gift him what he needs- a travel set that will keep his personal belongings organized. Personalize it with their name so that they don’t lose it.

Desk Accessory holder

This desk accessories holder holds a lot of accessories and allows anyone to multitask. It will keep everything organized and in one place.. An irreplaceable piece, so make sure it is suitable for the office.

Personalized Water Bottle

Your favorite colleague will enjoy staying hydrated! Gift a personalized water bottle that quotes ’stay hydrated’ or any message you wish to convey.

Personalized Desktop Punching Bag

Here’s a great opportunity to bring one of these alternative avenues to the most stressful environment of all: the workplace. Gift your colleague a punching bag where he/she can relieve the stress when angry.

So, these were some of the best-personalized gifts ideas which you can present to your colleagues on any special occasion. There are various options available online. Visit any reputed website and just find the perfect gift that suits their taste and personality.

Happy Gifting!

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