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Sports News 1

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Sports News

The expansion of the newspaper together with the radio, facilitated the rapid dissemination of competitions and sports news, both constituting a means through which to attract more audiences and creating a reciprocal relationship between the media and sports. Later, television contributed even more to popularizing sporting events, to the point that television companies now include in their programming the broadcasting of their games, championships, leagues, news, and channels on the world of sports.

The importance of Sports News practice in its communicative aspect is clear. A lot of space is dedicated to promoting sport as a show since sports journalism is one of the news modalities with the largest audience today.

How does the media influence sports performance?

Soccer is one of the most popular sports, due to the millions of fans and spectators who follow it around the world. The influence it exerts on people is evident, it is part of their reality, even if their identity, finding in football a way to express their emotions in a cathartic way, which otherwise they might not do. The followers identify with a team from the league of their country and with their selection, they adopt the characteristic colors and symbols that reinforce their self-esteem and integration in a certain group or social group.

Since the appearance of the Internet, the modes of distribution and dissemination of content have multiplied, displacing television and radio to the background. The resources directed to soccer on the net are abundant, from the web pages of each club to the soccer channels that broadcast the games in real-time.

The influence of public evaluation on the performance of athletes, according to Fernando Gimeno et al. (2001), is a specific stress variable because it constitutes a very specific factor related to assessment and social anxiety. Influence can be produced through the opinions of external agents, receiving criticism or recognition, observing gestures, and listening to instructions or comments from people important to the athlete.

The vast majority of high competition footballers psychologically experience the pressure, often excessive, of the media, of the fear of disappointing the expectations of the general public and physical exhaustion due to the large number of competitions that they are forced to play.

The constant pressure, both external and internal, to which the players are subjected, manifests itself in a high activation that, poorly managed, can lead to a loss of concentration, lack of motivation, a manifestation of irrational beliefs and the appearance of episodes of anxiety or other derived psychological problems. Therefore, the pressure to satisfy public and media opinion, together with the mismanagement of criticism received from the environment, can negatively influence the player’s environment and sports performance, if the player does not have sufficient strategies, skills or confidence in their coping style.

The footballer plays in and for a team, a city, and sometimes representing an entire country, feeling the obligation to win to meet general expectations. The external pressure for the result is undeniable, they may have played the best game of their life, the most important thing is if they have won and got all three points. In the same way, the players feel a great responsibility with their team, and with their followers, they have to give their best and they must not disappoint the fans. A hobby that watches carefully any action on the pitch, praises a pass or a goal, penalizes the error as much as possible, and if the results are not reached whistles or insults.

The elite athletes of this type of sports are continually exposed to evaluation and criticism, not only of themselves on a personal level but also of their followers and the sports media that judge they’re worth, always being within the media focus and Sometimes they are discredited to increase the sale of newspapers or guarantee higher levels of audience.

How can a sports psychologist help?

Sports psychologists can teach players to find their optimal activation point and to look for the sensations that lead them to that excellent coping area. The objective is to develop those coping skills and strategies that contribute to the athlete being able to control the anxiety generated by situations in which his environment or the athlete himself makes a negative evaluation of his performance, which will lead him to perform the best sports performance.

Sport has a great social impact and could be used to build a better society, with ethical values of solidarity and companionship. If a player bases his performance on social recognition when he does not have the public in favor, he will sink and his performance will decrease. Therefore, it is worth helping to work on the emotional and mental part of athletes, so that they learn to adequately cope with stressful situations and thus achieve the maximum possible performance that they can offer. In short, it is about providing solutions and encouraging

FASHION

How to style hair like a professional footballer

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How to style hair like a professional footballer

Style hair like a professional footballer

If you want to style your hair like a professional footballer, you will need to make sure you have the right type of hair styling products to get started.

In case you’re not already familiar, let me introduce you to the Hairbond United Kingdom, known in the hair care industry amongst professional hairstylists and barbers as the “Premier League of Hair Styling.”

Due to its long list of Premier League and International footballer endorsements, Hairbond United Kingdom has been nominated as “footballer choice” by awarding organizations including FootballersHair.com.

Here’s a list of some of the professional footballers and football clubs who we found have endorsed the Hairbond brand over the years.

Leicester FC International players Jamie Vardy and Christian Fuchs who both won the Premier League in 2015-2016 with Leicester FC uploaded multiple photos of the Hairbond Shaper Professional Hair Toffee across their social media pages in support of the brand.

England and Everton FC Goalkeeper Jordan Pickford’s was snapped leaving his home barbers in Newcastle who was exclusively stocking Hairbond products. Pickford left holding a Hairbond Texturiser Cream and a Hairbond Distorter clay.

England International and Manchester United defender Phil Jones showed off his huge range of Hairbond products to his 3.8m Twitter followers during the Euros.

Belgian International, ex Liverpool, and now Club Brugge Goalkeeper Simon Mignolet famously signed for Hairbond as a major brand ambassador back in 2014 a year after England cricketer Jimmy Anderson.

England International and Tottenham Hotspur FC midfielder Harry Winks promoted the Hairbond brand on social media when he posted a picture holding the Hairbond Distorter up “in a selfy” on Twitter.

England International and Southampton Captain and midfielder James Ward-Prowse smiling for the camera with his Hairbond Shaper Toffee from his home barbershop in Southampton.

England goalkeeper, now playing at Celtic FC, Fraser Forster, pictured promoting the Hairbond Texturiser and Hairbond Shaper also from his home barbershop.

French International midfielder Morgan Schneiderlin also appeared posing in different pictures with the Hairbond Shaper Professional Hair Toffee in captured at his barbershop.

Other notable top league players for the list include Burnley FC striker Jay Rodriguez, when he had shorter hair, French Internationals and Saint-Étienne players Mathieu Debuchy and Yohan Cabaye, Jordon Mutch of Aalesund, Lazio and Brazilian defensive midfielder Lucas Leiva, Middlesbrough FC Footballers Dale Fry, Adam Clayton, and George Friend, Patrick Bamford of Leeds, Connor Roberts of Swansea City, Stewart Downing, David Dunn, Tony Mowbray of Blackburn Rovers, Newcastle United FC Footballers Paul Dummett and Rob Elliot, Grant Hanley of Norwich City, Salford City’s Craig Conway, Paul Gallagher, and the Preston North End team, former England International and Liverpool FC legend Michael Owen, and so many more..

Find more by following @Hairbond on Instagram.
For trade, enquiries visit Finest Barbers

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Belgium International goalkeeper Simon Mignolet becomes official Hairbond United Kingdom Brand Ambassador

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Belgium International goalkeeper Simon Mignolet becomes official Hairbond United Kingdom Brand Ambassador

Belgium International goalkeeper

One of the UK’s most popular hair styling brands, Hairbond United Kingdom announced the famous Liverpool F.C. and Belgium international professional footballer Simon Mignolet as their latest face and brand ambassador after their contract with the England and Lancashire cricketer Jimmy Anderson expired.

To kick start a new endorsement deal, Mignolet met the Hairbond production team for a photoshoot at Liverpool’s Carven Club, a live music bar and venue located on Matthew street, Merseyside, which is still a very popular tourist attraction in the United Kingdom. Not only is this spot iconic with fans of Liverpool football club but for fans of the city and of course, The Beatles.

Hairbond is a professional, premium-quality hairstyling company providing a top range of products that are currently available in over 25 countries including the UK, USA, Australia, and Singapore.

Only sold in professional hair salons, barbershops, and reputable online marketplaces, you won’t find Hairbond products in the supermarket or in the shops on the high street.

On becoming an official brand ambassador, Simon Mignolet commented,

“Hairbond is a high-quality product that I have been using for quite some time now and I am very happy to represent Hairbond product range in the future as their brand Ambassador. Not only are the products of superb quality but also is their founder Scott who happens to be a Liverpool F.C fan. I am thrilled to be working with him and Hairbond.”

Hairbond’s founder Scott Michaels, who is also an avid Liverpool fan said,

“Mignolet’s profile is growing by the minute thanks to his move from Sunderland to Liverpool and his participation in the FIFA World Cup. It’s great to have him on board representing the brand. We have the ambition to grow, to be known amongst consumers as the “Premier League of Hair Products” and aim to sign up endorsement deals with many more Premier League players in the future”

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Hairbond in safe hands with Southampton, now Celtic FC Goalkeeper

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Hairbond in safe hands with Southampton, now Celtic FC Goalkeeper

Southampton

Like many top goalkeepers, including ex Liverpool keeper Simon Mignolet, England and Everton’s Jordan Pickford and Newcastle’s Karl Darlow, the Southampton FC goalkeeper, Fraser Forster, who is currently on loan at Celtic FC, also keeps his hair place by using the trending footballer’s choice of hair styling products, which are made in the UK, by hairstyling manufacturers the Hairbond United Kingdom.

Fraser Forster, a record-breaking English keeper, has also represented the England national team over the years and was captured not long ago at the popular Southampton barbers, Equinox Gentleman’s Refinery picking up a couple of his favorite Hairbond products, the Hairbond Shaper Professional Hair Toffee (Orange) in one hand, and the Hairbond Texturiser Professional Hair Cream (Blue) in the other.

Equinox Gentleman’s Refinery is a popular high-end hotspot for Southampton footballers to visit for their haircuts. Owners Kerri and Claire have made a name for themselves as the local footballers’ choice and whilst partnered with the Hairbond brand has supplied thousands of Hairbond products to their clients over the years.

The Hairbond United Kingdom is a popular world hairstyling brand, which launched back in 2010. As the male grooming industry went boom, the Hairbond brand made waves as a premium, high-quality choice for professionals and became an instant internet success, with marketing-supported by tones of celebrity endorsements including a huge list of Premier League and International footballers who put their faces and name to backing it.

Over the years we’ve seen other Hairbond endorsements by footballers including Jamie Vardy and Christian Fuchs of Leicester City FC, Michael Owen, Phil Jones, James Ward Prowse, Matt Debuchy, Everton’s Morgan Schneiderlin, Spurs’ Harry Winks, Preston North End’s Paul Gallagher, and team and Wolves’ Matt Doherty.

You can see this list of players on the @Hairbond Instagram page including more from popular players Jordan Mutch, Yohan Cabaye, Lucas Leiva, the Burnley FC striker Jay Rodriguez, as well as Paul Dummett, Rob Elliot, and Grant Hanley whilst playing at Newcastle and lots more players at clubs including Blackburn Rovers FC, Leeds United FC, Middleborough FC, Blackpool FC and many more.

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