Latest News
How Companies Like NetBase Quid Can Assist with Market Intelligence

Introduction: Market intelligence is the collection of data regarding a company’s competitors, target market, and consumers. This information is collected and reviewed to make informed business decisions. Knowing how to analyze market information is vital in getting an edge over the competition in a world where information is more readily available. The four market intelligence hallmarks are a competitive advantage, product intelligence, marketing understanding, and consumer understanding. This process can be conducted internally by a department devoted to collecting and analyzing market intelligence. However, many companies choose an external company, who are experts at collecting and analyzing complex market data.
Tools: For a growing company that is looking to expand its business, luckily, there are myriad of options when it comes to market intelligence. Below is a list of some of the most helpful tools currently in the market.
NetBase Quid: NetBase Quid is a marketing tool that allows users to analyze data related to social media posts and comments regarding a company or market. Companies can utilize this data to see how consumers feel about a market or product, and then decide whether to enter a product into the marketplace. NetBase Quid offers social media analytics solutions to businesses using Natural Language Processing (NLP) technology. The company can take information such as social media posts, blogs, business filings, consumer reviews, and provide the information to connect with consumers and build brands. NetBase Quid’s artificial intelligence (AI) tools help the business understand consumers and the industry and introduce new products and services. NetBase Quid is a trusted partner with such companies as Coca-Cola, Microsoft, and American Airlines.
Pew Research Center: Another helpful online tool is, Pew Research Center. The site provides interactive tools that allow you to search across an aggregate of news stories and public opinion surveys.
Statista: Statista allows you to search among studies and reports, across more than 150 countries, regarding more than 200 markets and provides market and consumer outlooks.
Crunchbase: Crunchbase relies on information from its online community and has a tool that has an array of information regarding topics like company funding, leadership, investments.
Owler: Owler is a useful website that stores information on 13 million private and public businesses, utilizes crowdsourcing to collect competitor information. This site is especially useful when you are trying to gather information on competitors. The site allows you to create customized news alerts.
Google Think: Google Think can allow users to analyze how your website compares to the competition. Also, it can help a company find new customers based on data related to consumer spending habits.
Moody’s Analytics: Moody’s analytics utilizes Excel, making it easy for businesses to use their platform, which features cashflow and comparative analysis. Also, Moody’s differs from other sites because they focus on credit management.
Conclusion: Market intelligence can help companies find new customers, new markets, and new areas of opportunities. Market intelligence is vital for a company contemplating entering a new marketplace, looking for new customers, or for any company with an eye for growing.

Khalil ur Rehman is a proud born and raised in Abbottabad. Khalil has worked as a journalist for nearly a decade having contributed to several large publications including the Yahoo News and The Verge. As a journalist for The Hear Up, Khalil covers climate and science news. [email protected]
Latest News
The Benefits of Hiring a Local Landscaping Company: Why Local Knowledge Matters

When it comes to transforming your landscape, hiring a professional landscaping company is a wise decision. However, opting for a local landscaping company offers a range of unique advantages that can make a significant difference in the outcome of your project. From their understanding of the local climate and soil conditions to their knowledge of regional plant species, local landscapers possess invaluable expertise that can elevate your outdoor space to new heights.
In this blog, we will explore the benefits of hiring a local landscaping company and why their local knowledge matters. Keep reading!
4 Major Benefits of Hiring a Local Landscaping Company
Hiring a local landscaping company offers the following benefits:
Benefit #1: Familiarity with Local Climate and Conditions
One of the key advantages of working with a local landscaping company is their familiarity with the local climate and conditions. They understand the seasonal changes, temperature fluctuations, and rainfall patterns that impact your landscape. This knowledge allows them to recommend and implement the most suitable plants, trees, and shrubs that thrive in the specific climate of your region. With their expertise, they can create a sustainable and resilient landscape that remains healthy and vibrant throughout the year.
Benefit #2: Expertise in Native Plant Selection
Local landscaping companies have an intimate understanding of the native plant species that flourish in your area. They know which plants are well-suited to the soil conditions, require less water, and are resistant to common pests and diseases. By incorporating native plants into your landscape design, you not only promote biodiversity but also reduce the need for excessive maintenance and artificial interventions.
Benefit #3: Understanding of Local Regulations and Permits
Navigating through the regulations and permits required for landscaping projects can be a complex and time-consuming task. Local landscaping companies are well-versed in the local zoning laws, building codes, and permit requirements. They can guide you through the process, ensuring that your project complies with all the necessary regulations. By hiring a local landscaper, you can save yourself from potential legal issues and ensure a smooth and hassle-free landscaping experience.
Benefit #4: Strong Local Network
Local landscaping companies have established connections and a strong network within the community. They often collaborate with local nurseries, suppliers, and other professionals in the industry. This network allows them to source high-quality materials at competitive prices, ensuring that you receive the best value for your investment.
Conclusion
Hiring a local landscaping company brings numerous benefits to your landscape project. From their deep understanding of the local climate and conditions to their expertise in native plant selection, familiarity with regulations, and strong local network, local landscapers offer invaluable advantages that contribute to the success of your project. So, when it’s time to transform your outdoor space, consider the benefits of hiring a local landscaping company. Contact us to learn more about how our team of knowledgeable professionals can help you create the landscape of your dreams.

Umar Nisar was born and raised in the busy city of Abbottabad. As a journalist, Umar Nisar has contributed to many online publications including PAK Today and the Huffing Post. In regards to academics, Umar Nisar earned a degree in business from the Abbottabad UST, Havelian. Umar Nisar follows the money and covers all aspects of emerging tech here at The Hear Up.
Thanks