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Cyber Security for Sma11 Businesses

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Cyber Security for Small Businesses

Cyber Security

How can they secure their corporate networks and prevent wastage of money? What strategies should small businesses follow to protect their information systems from cyber security risks?

On the issue of cybersecurity in this segment, two main problematic aspects can be distinguished. First, often such companies do not have the opportunity to invest heavily in the security of their information systems. And the second – they do not see or do not realize the need to do this.
Another possible reason for the increased number of attacks, experts call the geopolitical factor. According to them, Ukraine has become a kind of zone, “where manufacturers of equipment and software for protecting IT infrastructure, as well as hackers clashed with each other.”

In the cases described above, it is better for cybercriminals to train “on the seals”, that is, on companies that think that they are not interesting to hackers and, accordingly, do not even provide themselves with minimal protection. According to the experience of experts, the smaller the business, the less protected the infrastructure, the more likely it will be guaranteed to be hacked and used to carry out an attack on more interesting targets.

What You Need to do First

Before deciding to protect their information networks, experts advise the owners of small businesses to assess the value of their assets and calculate the possible losses that the company will incur in case of an attack. It should be borne in mind that the cost of security should be adequate. Having a certain idea of ​​how much a particular asset is worth, it can be determined that it is advisable to invest a certain percentage of it in its security.

Which Strategy is Better to Choose?

Experts agree that any company should have basic protection, regardless of size. At the same time, at the initial stage we are talking more about organizational measures than about serious investments. So, without fail, you need to backup all critical databases and documents. The company should also develop basic rules for working on the Internet — which links in letters should not be opened, which sites are better not to go to, etc. In addition, small companies can transfer their basic digital toolset — mail, instant messenger, calls — to cloud services.

When using cloud technologies, security remains a priority, and specific global equipment manufacturers have appropriate solutions. For example, the Cisco Umbrella cloud product is a secure Internet gateway that can be used to safely connect mobile devices to a corporate network.

Having basic protection, the company can further create a kind of “road map” of security and implement other solutions as needed. The main thing, according to experts, is a clear understanding of the business owner why you need to do this and what you want to get in the end. This is important so that the money is not wasted.

At the next stage, when scaling up their business and launching new services, company owners can continue to invest in more expensive, but at the same time more effective security solutions. The main thing is a clear understanding of why invest more. Any antivirus works according to the pattern. There are samples of malicious code that the manufacturer collected in a day, digitized and sent it to all customers who bought it, then the program blocks it when a virus is detected. However, what should I do if a malicious file arrives that has no pattern? Antivirus will skip it, and Cisco AMP belongs to a class of solutions that analyzes the behavior of a suspicious file. For example, if the user opens a Word document, and when he starts, he starts to change something in the system, some processes, requests to the Internet appear, then AMP recognizes his behavior as suspicious and isolates this file. That’s the difference with a regular antivirus.

Issue Price

Significant for small businesses is the amount of funding for information security. According to experts, it is best for small companies to invest in cyber security no more than 20% of the value of the asset, otherwise it becomes an end in itself.

Who will Implement

An important factor is the personnel factor, which will create and maintain the protection of the company’s information systems. Small businesses often do not have bloated budgets to hire a staff of expensive high-paying professionals. And here, too, there are several options. First, you can hire a system administrator who can afford it, and then invest in his training. However, with this option, there is a very high risk that, having learned and increased his level of competence, such a specialist will want to receive a higher salary.

Experts consider outsourcing this function to be the best option for small businesses. Such services of the company will cost about the same as the work of a full-time employee, but at the same time, as experts emphasize, there is an additional guarantee in the form of a signed contract with the contractor, in which you can stipulate all conditions and wishes and provide for sanctions for their non-fulfillment. In the case of the system administrator, the only sanction may be his dismissal, but it will not solve the problem of compensation for losses.

BUSINESS

How To Use Customer Reviews In Marketing

Umar Nisar

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How To Use Customer Reviews In Marketing

Businesses are using customer review software to gain reviews on their products because that is the new trend these days. These reviews promote your business or brand and they are best to be used in marketing by showing a positive brand history. Here are a few ways you can use customer reviews in marketing.

1. Posting or Highlighting Positive Reviews on Your Website

Many successful business websites boast about themselves or their product by posting positive customer reviews to their website in a way that they are easily visible to people who are visiting the site. The positive reviews build the reputation of your business and make the potential customer who may have been just visiting into thinking to purchase your product. This is a free marketing strategy without even spending thousands of dollars. You can make use of the online review managementsoftware that will help you in scoping out the best reviews given by customers.

2. Make Sure There Are No Fake Reviews

Fake reviews are a thing and they are to be avoided because they can promote negativity which is bad for business. They make your overall reviews and ratings drop by a substantial amount. Using an online review management software will ensure that there is no such debauchery because they can help you gain insights and track the reviews. Should you see such comment, you can simply reply by telling them that you never had any interactions with them let alone selling them your product. Make sure that the reviews are genuine.

3. Optimizing the Content to Get Google’s Attention

To make sure that your website comes on top of the Google searches, you need to optimize your content and have good reviews. Not just Google but all other search engines rank you on how optimized your content in combination with how many reviews are given. Customer review software is the best to gain insights on what is happening in the customer’s point of view. More often than not you will see some ads on Google search on top and you would want to be up there.

4. Address the Negative Reviews

Showing customers that you care is the best way of gaining more customers and this is the reason why addressing the negative reviews is recommended. White-label review management software can filter out positive and negative comments for you to see. Most of these bad reviews will just need help from you and you must provide the customer service. Apologize for their inconvenience and then ask about the issue and try to resolve. Make sure you do so publicly so that others can see that you care. You must also use these negative reviews to strengthen the areas where you are lacking because that’s the whole point of feedback and reviews.

5. Include Reviews in Promos

Promotional posters, welcome packets, pamphlets, email and all other promotional and marketing activities must include genuine customer reviews. This marks as a top marketing strategy by promoting your product and improving your reputation from a business standpoint at the same time. This is yet another cost-effective way of marketing. Advertise your product by using customer reviews as a base. Include quotes from customers or if another big company has reviewed your product make sure to mention them on your flyers or pamphlets too.

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Lunch Catering Services

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Lunch Catering Services

Lunch catering is one of the increasing food businesses that give for the necessities of people for elegant meals in the middle of the day. It can provide stress-free lunch, particularly for a group of people on a full day’s meeting and don’t have any time to run out and eat. It is also great when there are particular occasions and gathering is kept at lunchtime which could be the only time possible for busy people to eat.

Types Of Catering Service

There are two main kinds of هوريكا services. The 1st is on-premise. Here, food preparing, cooking, and serving are completed at the same venue where the event will be held. The other kind is the off-premise. Food is made and cooked in another place by the caterer, and it is served according to where the people desire to eat.

Another typology of catering service involves special event catering, business catering, mobile catering, and industrial catering. Unique event catering serves food in large-scale functions. Business catering targets the preparation of food for business meetings, conferences, and practice sessions. On the other hand, Mobile catering is contract-free, and the caterers move from one area to another selling their cooked food. In contrast, industrial catering supplies the everyday meals for academies, hospitals, schools, and all other institutions.

What Caterers Consider

Caterers always anticipate everything from cooking the chosen food during serving and when individuals are already eating. They also get in charge of the table organizations as well as the equipment required for the event. Much care is given to the menu, which is the essential factor in the catering business.

Caterers also think about the style of serving. The technique depends on the variety of meals requested by the customers and the venue where food is served. Lunch catering service as best as catering for another occasion may be in a sit-down style or a counter. The sit-down style is respected when the venue is too short for a significant number of guests. Others would prefer this catering technique as food is served in front of them, and some individuals consider this is classy. However, since there will be servers to attend to the customers and guests, such catering can be slightly more costly.

The buffet technique is recognized when the venue is spacious or when individuals have time to rise and fall in line. In this manner, the guests can pick from a kind of menu on the table, and they will be the ones to decide the amount they can spend. The price of catering using the buffet style is cheaper compared to the sit-down meal.

Catering is a great help for almost all events. It permits for a hassle-free arrangement and presentation of food. It also gives a swift escape from the mess a case may bring, for the caterers are the ones who will pick the venue properly after the event. Busy people in these busy times want their food necessities to play their roles in the school and the other workplace. Lunch catering services reply to this requirement and save everyone from the hassles while enjoying their food with their friends, office mates and classmates, and others.

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Escape from Tarkov Bitcoin Farm Tips

Umar Nisar

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Escape from Tarkov Bitcoin Farm Tips

Make efficient use of the bitcoin farm

As all EFT players know, the bitcoins Tarkov holds are actually quite rare. Some players might’ve even been playing without encountering one in raids. Aside from their rarity, they’re also quite small and hard to see. At any rate, players now have the chance to farm this rare form of currency in-game. One of the upgrades to the Hideout is a Bitcoin Farm.

How to Make the Bitcoin Farm

Making one requires the following:

  • An Electric Drill
  • 10 Powercords
  • 10 Power Supply Units
  • 15 CPU Fans
  • At least level 2 Intelligence Center

It will take 30 hours to construct. After that, as long as your generator is active it will produce a physical bitcoin Tarkov every few hours. The amount of time the farm produces a unit of the currency depends on how many Graphics Cards the farm holds. With one GPU, it’ll take 20 hours to get a physical bitcoin.

Upgrades and Time

Upgrading the farm makes more slots to hold more GPUs. At level 2, it can hold 25, and level 3 can hold 50. Going by normal conventions, using more cards makes the production faster. Having 50 cards will produce a bitcoin Tarkov every 5 hours.

Here are the projected times:

10 GPUs – 12 hrs 50 mins

20 GPUs – 9 hrs 15 mins

30 GPUs – 7 hrs 12 mins

40 GPUs – 5 hrs 54 mins

50 GPUs – 5 hrs

As you can see, adding more and more GPUs result in diminishing returns. The difference in production time between 10 and 20 GPUs is about 3 hours, while 20 to 30 is only 2 hours. Plus, how are you even going to find 50 cards to get that 5 hours production time?

In this case, it’s more worth it to keep production at about 20-30 cards. You have to think about the fuel costs as well. The generator has to be running for the Bitcoin Farm to produce bitcoins.

Fuel Efficiency

At the most ideal, the Expeditionary Fuel Tank (henceforth called blue fuel) will power the hideout for a day and a half. In contrast, the Metal Fuel Tank (metal fuel) can run the generator for about two and a half days.

Ideal conditions include having a Solar Power Module and the Elite Hideout Management Skill. Both of these increase the time the fuel can power the generator. So, let’s calculate the possible number of bitcoins Tarkov that can be produced with the metal fuel.

10 GPUs: about 5

20 GPUs: about 6

30 GPUs: about 8

40 GPUs: about 10

50 GPUs: about 12

Now, the farm can only hold 3 bitcoins before it stops production. That means you have to pick up the physical bitcoins so it continues production. You can’t expect to have 8 bitcoins waiting for you after leaving it for hours on end.

Supposing you have the recommended 30 GPUs in your Bitcoin Farm. Rounding up the production time to 8, you can be sure to get 3 coins every day (24/8=3). When you’re playing every day, you can get the farm’s maximum number of coins if you leave your generator on. That’s an efficient use of fuel.

Of course, schedules are different for every player. Take someone who can manage to find 50 GPUs and plays for say, 10 hours a day as an example. They can turn off the generator when they’re not playing, and still, get 2 bitcoins Tarkov every day.

For those who want to leave their generators on, it’s better to have a longer production period. Making it too fast will fill the farm’s storage too fast unless you have the opportunity to log in and get it. The point is to adjust the production time with your playing schedule to get the most efficient farm.

Conclusions

To be productive and efficient, it’s not necessary to have the most number of GPUs for your Bitcoin Tarkov Farm. You just need to adjust the production speed to your playing schedule, and not leave the farm’s storage full.

Bitcoins are a big source of euros. It depends on the real-world situation of the currency, but either way, it’s still a valuable resource. Sure, there’s also the regular server wipe to deal with, but you can at least enjoy your riches before it happens. You can use it to trade for useful objects such as weapons, containers (Lucky Scav Junkbox, secure containers), or materials for upgrading your hideout.

So, take advantage of your Hideout’s Bitcoin Farm and create a stockpile of this currency. Enjoy Escape from Tarkov!

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