Basri Tokgöz: “Social Media Management Should Be the Priority of Businesses”

Basri Tokgöz, who has more than 1 million followers on the social media platform Instagram, gave information to businesses on social media management. Basri Tokgöz “It is becoming clearer every day that social media platforms are a good market for brands. Instagram has become the platform that brands use the most.
Businesses should manage their Instagram accounts professionally and keep them up to date. Not only positive comments but also negative comments from followers are taken into consideration. “According to research, one bad customer experience causes you to lose ten customers,” he said.

Continuing his statements about Instagram, Basri Tokgöz said, “Instagram, which has opened a new world in digital marketing, has also been a pioneer in designing new sales strategies. Now consumers are less affected by traditional marketing tactics and are bored with cliches. Strategies that trigger consumers’ purchasing decisions should be developed. He prefers brands that represent more. Authenticity becomes the biggest advantage of brands. Therefore, brands should be original, build trust and not rush in this process, “he said.

Lastly, Basri Tokgöz made the following suggestions to brands. “The way to reach your target audience is to develop effective processes. Instagram also supports brands with the advantages and innovations it offers for businesses. We observe that the application is constantly evolving and the algorithms are updated for the benefit of the user. Then the first rule to be implemented is to produce “user-friendly” content.”

Ulani Uriah

Umar Nisar was born and raised in the busy city of Abbottabad. As a journalist, Umar Nisar has contributed to many online publications including PAK Today and the Huffing Post. In regards to academics, Umar Nisar earned a degree in business from the Abbottabad UST, Havelian. Umar Nisar follows the money and covers all aspects of emerging tech here at The Hear Up.

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